Fresh Wild Caught Salmon Is In Stores Now

Fresh is Best

Flown in fresh from the frigid waters of the Pacific Northwest, wild salmon arrives at The Fresh Market ready to enjoy at its very best. As versatile as it is delicious, you can enjoy the rich flavor of wild salmon grilled, broiled, seared, steamed or smoked. The season for fresh, wild caught salmon starts in the early days of summer, and wraps up as fall arrives. We love this special time of year when we can savor the unique flavor and texture of each variety, whether grilled with a simple dressing of herbs or prepared with of our favorite recipes below.

Each wild species offers different flavors, filet firmness, and amounts of Omega-3. Use this guide to help you select the wild salmon with the characteristics you prefer.


1King Salmon

King Salmon has a rich red flesh, firm, meaty texture, and a high oil content. This fish is known to be moist when cooked and have a full-bodied flavor. Plus, it's delicious grilled, roasted, or seared. While all wild salmon is rich with Omega-3's, King Salmon reigns supreme, boasting the highest amount of beneficial Omega-3's of all wild Pacific salmon.


2Sockeye Salmon

Sockeye Salmon has a distinctive deep red flesh, even once cooked, with a firm texture and medium oil content. This fish is known to be flavorful, rich, and moist when cooked. Plus, it's delicious grilled or smoked. And like other wild Pacific salmon, Sockeye Salmon features the health benefits of Omega-3 fatty acids with lower fat content per ounce than King Salmon.


3Coho Salmon

Coho Salmon is a lighter salmon overall and has an orange-ish red flesh. This fish is known to have a lower oil content and delicate flavor with medium-firm texture. Plus, it's delicious grilled or steamed and served with a lemon butter sauce. Coho Salmon might have the lowest fat content per ounce of these wild salmon varieties, but it's still rich with healthy Omega-3 fatty acids.

Fresh Wild Caught Coho Salmon is in stores now! While Supplies Last

Tips for Perfect Planking

grilling planks


We love to grill fresh, wild caught salmon, particularly with a nuanced flavor boost from wood grilling planks. We prefer salmon on cedar, but we also offer alder wood, maple, red oak and cherry. Look for grilling planks near the seafood department in your local store! If you're planning to plank, follow these tips:

  • Soak grilling plank in water for at least an hour
  • Preheat grill to medium-high heat
  • Place salmon skin side down and season with salt and pepper
  • Cover and grill 15-20 minutes until salmon flakes easily

Sustainably Sourced

Our goal is to offer our guests the freshest, most delicious seafood possible from suppliers who follow environmentally responsible and sustainable fishing practices.

When sourcing all our seafood, The Fresh Market is guided by principles and practices developed in consultation with the New England Aquarium, a founding member of the Conservation Alliance for Seafood Solutions.

To learn more about our sustainable seafood sourcing policy, click here.